Vision :

We aspire to be the global Ferrous Scrap & Weighing Systems Industry benchmark for Good quality and Corporate ethics .
We make the differences through: Our encouraged and supported employees .
We make the differences through: Our products by becoming the customer choice in premium services .
We make the differences through: Our Global approach by looking at solutions for upcoming markets and supporting the already existing ones.
We make the differences through: Our Environmental awareness approach towards the process and work ethics.

Mission :

The path for excellence at Al-Sale Eastern Co. Ltd. is not just a way , but a journey of life . Resilience to move forward in products , practices ,and performances has resulted in Al-Sale Eastern Co. Ltd. growing to be Saudi Arabia No.1 company in Ferrous Scrap & Weighing Systems .